Loveland Laser Tag Rebrand

Local, family-owned, family entertainment center focused on providing memorable experiences with a variety of attractions.

  • Brand Creation
  • Visual System
  • Brand Icons
  • Content Creation
  • Print Collateral

The Challenge:

The original logo and branding lacked the excitement that their award-winning attractions and services offer to families around the region. Maintaining the “LLT” acronym that has become renowned by the community, was crucial for the rebrand.

Execution:

We started by preserving the large LLT letters and injecting them with energetic colors that matched the atmosphere of the entertainment center. The flowing, hollow, style of the “LLT” logo matches the intricate fun you can expect in the main laser tag attraction and also promotes the variety of entertainment paths inside the center.

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