Time Emporium Escape Rooms
Logo & Brand Identity + Marketing Materials
Time Emporium team was committed to a steam-punk, gritty, Victorian theme. The branding needed to capture the feeling of industrial time travel to multiple destinations of escape and the elusive mystery of escape. The logo needed to be iconic, versatile, and unique from the local escape room competition.
Through the process of developing the brand, we presented three promising concepts. After some back-and-forth discussions, the “lock & keys” skull became the fan-favorite. After nailing down the logo, the complete visual system followed quickly. You’ll find a steam-punk derived color palette and a refined typography system that compliments the high-quality escape experience.